Christian Marketing Man

I was one of the last ones to see Avatar before the Oscars are to be awarded later this evening.  I couldn’t help but the hear and see all of the hype around this movie and I wanted to see it before the awards were given.  After seeing the movie in 3-D, I have to go on record and say that I predict that Avatar will win the Oscar for Best Picture.  Here’s why:  This movie raises the bar in movie making and visual stimulation to a level that we have not seen before and the story was good and full of symbolism.  I even saw references to Christianity in some of the prayer scenes.  I wondered if the movie would keep my interest, because it is a long move,  but it did.  There is nothing else like Avatar out there yet and this movie has had a technical and financial impact on the movie business that will be felt from this point forward.  Now let me watch the awards to see if I’m right.

UPDATE:  The Hurt Locker has just been awarded the Oscar for Best Picture.  Congratulations to them.  I can’t talk about it because I have not seen it yet.  I’ll have to check it out soon.  Congratulations again.

Christian Marketing Man

USA snowboarder Shaun White won a gold medal at the 2010 Winter Olympics in Vancouver yesterday which is an amazing feat and should just propel him to even higher heights, and it probably will.  However the big story on Yahoo today was the fact that just after the scores confirmed that Shaun won the gold medal and before he started his final run, he had a testosterone filled celebratory chat with his coach.  This was supposed to be a couple of guys who worked really hard celebrating their victory and like a lot of guys do, there were a few cuss words uttered, unfortunately these words were picked up by the NBC microphones and broadcast over the air.  Now some people want to make a big deal about a couple of guys who used foul language in their celebration.  I’m not a fan of cursing, but, this is not really a news story.  It only made the news because it was broadcast over the air.

I have heard that Shaun makes about $10 million dollars a year in endorsements.  I’m sure his sponsors would rather that he not be caught cursing on live television, but after winning a second gold medal, I don’t think this will hurt him at all.  I’d be willing to bet that he makes a lot more that $10 million in endorsements next year.  You can read the Yahoo story by clicking HERE.

I was visiting the Time Magazine website today and noticed that one of the most popular emailed stories of the day was an article titled:” Are The Bibles Stories True?” Here is a link to the article: http://www.time.com/time/magazine/article/0,9171,983854,00.html

Given the fact that I am a Christian, who believes in the Holy Bible,  I have an automatic answer to that question; YES, but the headline was catchy enough to get me to read the article.  After quickly reading the article I noticed that there was no earth shattering news in it, but then I noticed that this story had a date line of Monday, Dec. 18, 1995.  Why was an article written in 1995 making the most popular emailed stories of the day on Wednesday, February 17, 2010.  This aritlce is over 14 years old.  What gives?

As I write this post, I still have not figured out the answer, but since today is Ash Wednesday, I figured that maybe there was a surge in searching for Christian stories and this one is getting a lot of play today.  I looked at the  tweets, the diggs, and the Facebook add and I’m not sure why this story is getting so much play today.  Can anybody help me answer this.

Please leave your comments.

ChristianMarketingMan.com

This blog was born on the same day as Super Bowl 44 was played.  This is the day that the largest television audience of the year comes together to watch a great game and some of the most entertaining commercials of the year.  I watched the game and the commercials, the only break I took was during the halftime show.  I’m not a big Who fan, but I love to play pinball so I liked that their first song was Pinball Wizard.  Back to the commercials.  I really liked two spots.  My favorite was the Doritos commercial, called House Rules,  where the young kid lays down the law to his mommas new date.  It was very entertaining but from a Christian perspective I can’t condone a kid slapping an adult, but in this case it was supposed to be funny and it was.  You can watch the spot here.

The second favorite was the commercial for Google called Parisian Love.  I have never seen a consumer commercial for Google like this before, so first of all I was surprised to see it and secondly I liked the simplicity of the spot, just like the Google homepage.  It was easy to follow and while I was watching it, it soon became clear that they were telling a story through the searches.  Great spot and it highlighted the service that Google provides.

What was your favorite Super Bowl commercial and why?

ChristianMarketingMan.com

I created the Christian Marketing Man blog because I wanted to have a platform to share and discuss with the world my view of marketing issues as seen through my Christian lens which I view all aspects of life.

I  have a BS in Marketing and I have worked in marketing all of my life.  I have five years of advertising agency experience and over 14 years of sales experience, including both inside and outside sales.

I have a fondness for the advertising world and those are the stories which often catch my eye.  In fact I currently sell advertising in a B2B model in my day job.

ChristianMarketingMan.com